50+ Electrical Manufacturers Reach the IDW Platinum Band of Excellence

The marketing content in the Industry Data Warehouse (IDW) has increased over tenfold since the ‘Bands of Excellence’ program initiated

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• Arlington, VA – The Industry Data Exchange Association, Inc. (IDEA), the official technology service provider and eBusiness standards body of the electrical industry, today announced that over 50 electrical manufacturers have achieved the Industry Data Warehouse (IDW) Platinum Band of Excellence. These manufacturers have helped increase the marketing content available to their trading partners through the IDW by more than ten times in the last six months.

  “I’m honored to congratulate senior executives when their company reaches IDEA’s Platinum Band. Every letter and email Steve Sokolow and I send reminds me of the tremendous impact these manufacturers are making in the electrical industry. Their dedication to the cause is helping over 4,000 distributor branches across the US and Canada improve their marketing and sales efforts,” said Bob Gaylord, President and CEO, IDEA.

  The ‘Bands of Excellence’ rating system measures each manufacturer’s completion percentage for providing robust marketing content to their trading partners through the IDW. To achieve the Platinum Band of Excellence, the product marketing content for specification documents, attributes, images, and descriptions all have to be populated for 75-100% of the manufacturer’s stock products in the IDW.

  “This milestone demonstrates the industry’s commitment to making the IDW the preferred place to send and receive accurate product marketing data direct from the manufacturer. I challenge every electrical manufacturer that’s not on this list to make it a goal for their company to achieve the Platinum band in 2013, and challenge every distributor to find new ways of leveraging this marketing content internally and externally this year,” said Steve Sokolow, IDEA Chairman, and Chairman of the Board, Leviton.

  The Platinum manufacturers are: Allied Moulded Products Inc.; American Polywater Corporation; Anamet Electrical, Inc.**; Anamet Canada, Inc.**; Bridgeport Fittings Inc.; CANTEX INC; Cooper Industries subsidiaries: Cooper B-Line, Cooper B-Line Canada, Cooper Bussmann, Cooper Bussmann Canada, Cooper Crouse-Hinds, Cooper Lighting, and Cooper Lighting Canada; EGS Electrical Group**; EiKO, Ltd.; Electri-Flex**; Federal Signal Corporation; Hubbell Incorporated divisions: BURNDY®, Bryant Electric, Columbia Lighting**, Dual-Lite, Hubbell Canada LP, Hubbell Lighting**, Hubbell Power Systems, Hubbell Premise Wiring, Hubbell Wiring Device-Kellems, Killark, Progress Lighting, RACO and Wiegmann; ILSCO**; JMC Steel Group brands: Picoma Industries, Inc. and Wheatland Tube Company; Legrand brands: Cablofil, Pass & Seymour, and Wiremold; Leviton Manufacturing Co. Inc.; OSRAM SYLVANIA**; Pentair Technical Products; Perma-Cote; Philips Advance; Philips Lighting; ProSoft Technology; R-K Electronics; RAB Lighting, Inc.; Robroy Industries; Schneider Electric; Southwire Company; Specified Technologies, Inc.; Thomas & Betts; Thomas & Betts Canada; Universal Lighting Technologies** and Veolia ES Technical Solutions LLC.

  **Companies that have provided robust marketing content for nearly 100% of their products in the IDW.

  Visit IDEA’s website to view all banded manufacturers and learn more about this program.

  About IDEA: The Industry Data Exchange Association, Inc. (IDEA) is the official technology service provider and eBusiness standards body of the electrical industry. The company helps thousands of electrical manufacturers and distributors find the most cost-effective methods for running day-to-day business. IDEA’s applications help connect the supply chain and make business processes efficient, easy and enjoyable for people every day. IDEA was founded in 1998 through a partnership rooted in the collective leadership of the National Electrical Manufacturers Association (NEMA) and the National Association of Electrical Distributors (NAED) members. Their applications also bring value to vertical markets such as industrial, retail, and consumer-packaged goods. IDEA is headquartered in Arlington, VA (idea-esolutions.com).  

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